GENEVA – Jamie Vargo, owner of Vargo’s Dance in Geneva, had long resisted having her second business, Smuzi Juice Bar, open on Sundays.
Sundays, Vargo said, have always been for church and family spending the rest of the day together.
But starting May 12, Mother’s Day, Smuzi Juice Bar, 511 S. Third St., will be open from 9 a.m. to 4 p.m., selling organic, raw, gluten-free juice, but with half the proceeds going to a local charity.
“We’ll do it for 12 weeks and see how it goes,” Vargo said.
“The whole idea behind ‘Paying it Forward Smuzi Style’ is it was hard to justify being open on Sunday,” Vargo said. “We had so many customers asking us, and they were upset we were not open on Sunday. So this is the only way to justify being open on Sunday, and we are going to pick a charity every week and picking charities we also believe in.”
The first nonprofit organization to benefit will be Living Well Cancer Resource Center in Geneva, she said.
The following week will benefit Lazarus House in St. Charles and then Anderson Animal Shelter in South Elgin, she said.
Representatives of each charity are expected to be at the juice bar at least part of its designated Sunday to pass out literature and answer questions.
“We are really excited about it,” Vargo said. “We have absolutely no idea how much we would raise, but we’re hoping it’s a lot for them.”
Smuzi Juice Bar opened four months ago. Vargo said she hopes local charities and nonprofit groups will reach out to her via email at firstname.lastname@example.org.