Chuck and Char blog creates buzz about Scarecrow Fest
ST. CHARLES – Jason Pawlowski said he didn’t know what to think when, on his first day with the Greater St. Charles Convention and Visitors Bureau, he found a scarecrow finger puppet at his desk.
When he found another one he got an idea.
“Gosh, wouldn’t this be a cool thing to be the catalyst to promote Scarecrow
Fest and the businesses and organizations and attractions in greater St. Charles all in one site,” said Pawlowski, the bureau’s marketing manager and festival liaison.
And thus he launched the blog “Chuck and Char: A Scarecrow’s Life,” which introduces the puppets as the official correspondents for the 28th annual St. Charles Scarecrow Fest, set to begin Oct. 11.
Since the first post, Pawlowski has taken Chuck and Char to Savers on East Main Street and Arcedium Coffeehouse in downtown, documenting the experience in both words and pictures.
“It’s been fun,” he said, adding he also is using social media to promote the scarecrows’ adventures.
He aims to update the blog two or three times a week, but will increase the frequency as Scarecrow Fest gets closer, he said.
Last year, festival organizers opted to display the scarecrows in three locations instead of in and around Lincoln Park – a decision that some criticized.
This year, all the scarecrows will be on the west side of the Fox River.
Individuals, families, clubs, organizations and businesses may enter the scarecrow contest.
Applications are available at www.scarecrowfest.com.
They are due Sept. 27. Call DeAnn Wagner at 630-377-6161, ext. 102, or email her at email@example.com for information.
Follow the adventures of Chuck and Char at http://ascarecrowslife.wordpress.com. Call Pawlowski at 630-377-6161 ext. 105 to make suggestions about where Chuck and Char should visit.