Restaurant spokesman Chris Berke said 20 percent of everything purchased that day – dine in, take out or catering – will be donated to the Las Vegas Victims’ Fund account on GoFundMe.
“Anyone who comes in and mentions they came to support Las Vegas or shows a flyer or email, we will donate 20 percent,” Berke said. “If a business wants to cater lunch that day, we will donate 20 percent.”
The fundraiser is companywide at all its locations, not only as a means to give back to the community, but because one of its employees, Rocio Guillen Rocha, was killed in the Oct. 1 shooting rampage at a music festival in which 58 people were killed, Berke said.
“It hit very close to home – she has four kids and had just had a baby six weeks ago,” Berke said.
The company is separately raising funds to support Guillen Rocha’s children, according to a fundraising flyer.
Guillen Rocha was an assistant manager of one of the restaurant chain’s California locations, Berke said.
The restaurant did a similar fundraiser for victims of Hurricane Harvey, raising $30,000 companywide and about $300 from the Geneva location, Berke said.